Malawi, Africa Digital Marketing Conference & Transformation

Malawi Digital Marketing Conference
Photo courtesy, 2018 event coverage "The Nation" https://mwnation.com/embrace-digital-marketing-tmms/


TheMarketingMinds.com in Malawi has a vision of empowering businesses and organizations to become leaders of online marketing technology  and remain 3-5 years ahead of the competition.  Our passion is make African brands visible and competitive on a global platform using online technology. This is possible through using TheMarketingMinds.com entire suite of our Marketing 2.0® services to Malawian clients, prospects, businesses and organizations.

Why your business needs to embrace digital marketing.

There is a paradigm shift in the way people are accessing information in Malawi. In the past, people could access information through traditional media such as newspapers, radios and television. But the penetration of smart phones and access to the internet has made our society access information and even do transactions via mobile devices. Google’s digital skills in Africa estimated, in 2000, 361 million were online worldwide. In 2015, 3.2 billion were online growth rate of 786%. Today, nearly half the world is online. In Africa, 26% of the population has access to the internet. It is estimated for 500 million Africans to be online by 2020.  Of those digitally connected, 90% of Africans access internet through mobile devices. No matter which device they use, people around the world spend 1,900 minutes per month online. That’s about 30 hours.  Nearly a third of their time is spent on their social media and the other time is spent either shopping or learning new skills.   E-commerce in Africa is a fast growing options for Africans with an estimated growth of almost 10 times per year. A Mobile device is a new place of meeting and doing business with your prospects and consumers in this digital era and TMMs would like to help you 

TheMarketingMinds.com is a Reliable Partner

With Headquarters in Idaho, TMMs has over 25 years of experience in business and marketing. Norm Schurdell and his team have helped many by leading companies and products to a broader vision through improved ROI and cost-saving integrations for organizations & enterprises across the globe. 

Since 1988, we have partnered with organizations large and small to create customized business solutions that help them maximize profits and run their businesses more effectively in areas that are cost prohibitive to have on hand all the time.

TheMarketingMinds.com is an authorized partner with many industry leaders (Amazon, Google, Stripe, Shopify, WordPress, Authorize.net, GoDaddy and more) to bring only the best and proven technologies to the table. We have served more than 1000 clients all over the world for the last 25+ years. We understand apps, websites, applications, databases and servers. We understand trends, changes and how the big companies work in order to bring marketing success to EVERY single campaign! We are in partnership with many technology and secure hosting partners to provide necessary hardware, software, networking, storage and related technology. 

Our work in Malawi

TMMs started work in Malawi through our local partner, Charis Invest and Consult in October, 2016. TMMs has a satellite office in Malawi situated at corporate Mall, Paul Kagame Road, in Lilongwe. Our local partners include Mhub, Malawi’s first technology hub, Human Impact Technologies, United General Insurance (UGI), Tecules technologies, Malawi institute of Management and Centre for Free Market Enterprise, MPICO and more.

TMMs and Malawi institute of Management Partnership

  1. TMMs organized the first ever Digital Marketing Conference (DMC) in Malawi from 11 th to 13 th October, 2017 at Malawi institute of Management campus. The aim of the conference was to train organizations to utilize online technology in marketing their products.the gap that exists between ICT and marketing in business development. The conference attracted over 35 participants from different industries ranging from banks, Property management, Telecommunications and insurance among others. It was the first time for marketers and technology technicians to sit under the same roof and learn how they can collaborate in growing their businesses. Looking at the demand by
    participants DMC Malawi will be taking place every six months 
  2. Digital Marketing short courses. we are offering digital marketing short courses starting
    from Saturday, 24 th February, 2018. The 4 months course will aim at equipping leaders and staff of the public institutions and the private sector with skills on how to use technology tools in marketing their organizations.

Our products

  1. Staff training and support
    TMMs will train and equip your authorized staff members (up to 5 people) in Digital marketing solutions and support in all 8 areas of our Marketing 2.0 ® including:

    1. Mobile Applications Development & App Hosting

    2. Building Interactive & Mobile Responsive Websites

    3. Social Media Marketing

    4. Secure Website Hosting & Support

    5. Technology Integration & Databases

    6. Digital & Graphics Design

    7. Online Advertising & Inbound marketing

    8. Developing Digital Marketing Strategies / Running Digital Campaigns

  2. Proving digital marketing/integrated solutions and support in all 8 areas of our Marketing 2.0 ® including: 

    1. Mobile Applications Development & App Hosting

    2. Building Interactive & Mobile Responsive Websites

    3. Social Media Marketing

    4. Secure Website Hosting & Support

    5. Technology Integration & Databases

    6. Digital & Graphics Design

    7. Online Advertising & Inbound marketing

    8. Developing Digital Marketing Strategies / Running Digital Campaigns

  3. Short courses
    4 months short course in the above mentioned areas.

  4. Digital marketing conference. Once or Twice a year. 

  5. Projects: Solving society problems using digital technology